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The Make Meaning Movement
The Make Meaning movement invites us all to live more boldly, on purpose. We believe that by leading with meaning, we can more easily, and with greater satisfaction, engage in creative problem-solving, share hard-won wisdom and inspire one another to greater heights of contribution, collaboration and personal connection.
We believe in meaning first, marketing second.
Our work is perfect for educational leaders, entrepreneurs (would-be and actual!), and creatives seeking to make the leap from just getting by to doing work you love, with inspiring impact. Plus, gain expertise on strategic storytelling, mission-driven leadership, and practical steps on how to use meaning to build your audience, increase brand impact, and grow your bottom line.
For more than a decade, we’ve worked side-by-side with companies ranging from your neighborhood dance instructor to international universities, securing more than a million impressions across thousands of media titles and increasing engagement, enrollment, and inquiries by a collective 100%.
We can do the same for you. Want to learn how we do it?
Featured Make Meaning Podcast Episodes
Episode 1: The Best Business Advisor with Norman Cohn
On the episode that started it all, Lynne Golodner has an inspiring and in-depth conversation with her father, Norman Cohn, retired CEO of Norco Alloys and a leader in the scrap metal industry.
Listen Here ...
Episode 2: Stories Can Change the World with Barbara Jones
Lynne interviews her long-time mentor and friend, Barbara Jones, who is Executive Editor at Henry Holt.
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Episode 15: Passion for City and Soccer with David Dwaihy
Lynne interviews David Dwaihy about Detroit City FC, and building community and purpose through soccer in Detroit.
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